First thing’s first

First thing’s first

Founder looking to kick off or expand his/her business via various funding mechanisms shall be aware of is the secondary nature of capital to the success of their businesses.

Although funding guarantees a better working environment, enough money to pay high-quality talent, and a bogus market and mobilization budget, it, however, does not determine the longevity and sustainability of your company.

Instead, the first factor to consider is the efficacy of your startup, the quality of its products, and the viability of the business framework you have adopted. When all this is in place, it becomes easier to attract investors, raise the money you need for the next stage of development, and achieve new milestones.

 

by Andrey Sergeenkov